Alioune Ndione co-founded kawree.com in July 2016: an innovative marketplace that aims at becoming a unique destination to access High End Africa-Inspired Fashion, Beauty and Décor. The platform gives voice to carefully selected designers to tell their stories and consistently reflect the identity, look & feel of their brand. This provides a matchless sensorial experience and invites one to embrace the universe of the designers. Leading the Kawree team, Alioune Ndione is a young Senegalese based in London. He
holds a Masters Degree in Brand and Products Marketing Management from ISEG Business School in France. He is Associate at the Chartered Institute of Marketing in the UK. Alioune has experience with the corporate industry evolving for six years within three different sectors: the skincare and fashion industries, the charity sector with organisations such as UNICEF, and social enterprises with incredible entities such as Township Patterns in South Africa that he helped develop in Europe. He worked in Africa, Europe and Asia. Evolving in these various sectors has nourished his own vision of developing an organisation that understands how to put ‘human creativity’ at its core. Most importantly, Alioune is interested in finding ways to engage and include the young African Diaspora, a too-often sidelined or silenced major actor, in current development debates and initiatives on the continent.